Bachelor of Fine Arts in Industrial Design from Konstfack in Stockholm.
Employed at Transformator Design Group in Stockholm as a Service Designer with a specialty in Digital Concept Design.
Co-Founder & Co-Owner of
Viltra Designstudio AB.
Holistic analytical ability to understand complex services and identify the clients challenges and opportunities based on customer insights.
Specialized in the field of customer insight driven Digital Concept Design, through Service Design methods, iteration, innovation and prototyping.
Ability to anticipate upcoming technological inventions and trends, and how those will effect and shape the future services and customers.
It’s a common misunderstanding that people don’t know what they want.
They do, but at a very basic level. They have needs, driving forces, expectations, behaviors and knowledge. Mapping these five characteristics creates conditions for innovating with true human value. The failure of doing so creates useless services, products and strategies that are all doomed to fail.
People are willing to gain knowledge, change behaviors, extend their expectations, enhance their driving forces and create needs. Creating innovative solutions based upon true human value will make that change and create great services, products and strategies that people choose, love and recommend.
Nothing is perfect from the beginning, not even with the knowledge of what creates great human value. The solution needs to be tested and refined over the course of time. There is no such thing as ”done”. We live in a world of constant change with an technological exponential growth, and failing fast has therefore proven to be a great way of exploring and refining the service, product or strategy.
Currently being updated.
NOKIA LUMIA 1020 – REVIEW
Nokia sent it, I reviewed it.
I used to be an amateur photographer. I loved taking photos and I always carried a DSLR around. The best moments in photography usually comes when you at least expect it. At some point a couple of years ago I stopped carrying my camera around. I didn’t like the clumsiness and weight of it. I believed that the camera in the iPhone 4S was good enough for most occasions. That was before Nokia sent me their recently released Nokia Lumia 1020. The Nokia Lumia 1020 is a complete different experience.
It’s a beautiful phone. At first, I felt reluctant to the big camera on the back, but after a while it felt like a part of the design, especially on the white and the yellow device where it gives the phone it’s signature look. The design also feels modern. It’s basically a big screen, the essence of a smartphone.
The phone itself has an amazing built quality. It’s made out of a single piece of polycarbonate and the parts are beautifully put together with great accuracy. The only part that isn’t perfectly executed is the SIM card tray at the top – it’s not leveled with the top surface and the split line is way to visible. The phone is rubber coated witch gives it a nice matte and soft feel. Holding it takes a while getting used to, due to the size of the phone and the camera on the back. The weight feels the same as the iPhone 4S.
The battery is great compared to other devices. It unloads faster when taking a lot of photos, but on a day with regular use I still have half of the battery left at the end of the day. The buttons, the headphone jack, the USB-charger jack and the camera on the back is made out of anodized aluminum which gives them an slightly cold feeling, and an impression of quality. The glass panel is a 4,5” wide Gorilla Glass 3 from Corning. Inside it there’s an AMOLED screen with Nokias ClearBlack technology.
THE GLASS PANEL
The AMOLED screen has Nokias ClearBlack technology, and I must say that the black is truly black. The white however is not pure white. It has a slightly greenish tone to it, no matter how much I change the color settings. When comparing it to my iPhone 4S, I find that the iPhone has a blueish tone to the white. None of them are pure white.
Nokia figured out a way of using the phone with gloves on – a must have function in countries with winter-conditions 6 out of 12 months. When using the device in everyday life (without gloves), I do feel that the overall touch technology is not as sensitive as Apples, and sometimes I find myself tapping the device several times.
I also found myself putting the phone with the face downwards in the beginning due to the camera on the back. Putting it on the camera makes the phone wobble when interacting with it, which is annoying.
The 41 Mega Pixel PureView camera with Carl Zeiss technology is the headpiece of this phone, and it’s what makes it so different from any other phone on the market. This is a truly great photographic experience, and no other smartphone I’ve used is even close to it. It’s even better then some point-and-shoot cameras.
The camera lens is placed slightly immersed into the aluminum on the back, which protects it from scratches. It also has a xeon-flash (a real flash, and not a LED-light).
The camera can take great macro photos, a feature I’ve missed since I went from real cameras to phone cameras. This makes me look for new things in my surroundings to shoot and share, something that haven’t been possible before. When taking pictures I do however feel that the camera uses the wrong white balance, and sometimes when it’s processing the taken photo, it turs out greener then the preview of the photo.
WINDOWS PHONE 8
Windows phone 8 is beautiful compared to iOS 7 (or any version of Android). The interaction is great and feels so logic. It’s another experience compared to other operating systems. It really fast and snappy and it has a lot of great features, such as SkyDrive and social integration which is amazing.
The execution is however far from perfect. There’s still glitches and it feels a bit behind in functionality. Multitasking is not really logic, and is far from perfect. Copy and paste doesn’t work in all apps which is below acceptable. Stressing the device also shows its flaws.
Something a lot of people is talking about is the lack of apps for Windows Phone 8. I can’t agree with this. I’ve found all the apps I need but I must admit that some of native apps is not as good for Windows Phone 8 as for example iOS 7. However, during the recent two weeks there’s been a lot of updates to most apps. I believe that Windows Phone 8 as a platform is moving really fast, and will catch up (and maybe even pass) some competitors in one or two years.
Nokia’s apps are generally great. The camera app is as close to a real camera experience as you can get. HERE Transit makes your life easier and has a lot of great functionalities when it comes to commuting. I do however have one problem, and that is the fact that Nokia have a lot of apps for basically the same thing. For taking photos there’s Nokia Camera, Nokia Panorama, Nokia Refocus, Nokia Smart Cam (recently built into Nokia Camera) and Nokia Cinemagraph. I would prefer to have this all built into Nokia Camera, since that’s where I’ll be when taking photos.
(Resized and compressed for webb due to size, no other edit. I know this doesn’t make them justice.)
The Nokia Lumia 1020 is a great photographic experience with the best smartphone camera on the market. The device is well built and feels solid. The battery life is great and the design is beautiful. It feels great to use and the system is really quick. The system is different from others, but in a good way. There are however some drawbacks when it comes to functionality, but it’s software related, and something that might be fixed in the future updates of Windows Phone.
Great build quality
The camera is beyond amazing
Battery life is great
Works with gloves
The SIM card tray is not perfectly executed
The AMOLED screen has an tone of green in it
Touch is not perfect
The camera is slow when shooting in full resolution
Way of interacting is great
All the apps I need
SkyDrive is amazing
A bit of a chunky feel to the system
Multitasking is poor
Copy and paste doesn’t work in all apps
Stress test shows its flaws
Nokias ”One app for each function”